People who manage businesses or departments are not always analytically inclined, struggling with the interpretation of data and to discover where it all fits in. With the data management and analysis software Qlik Sense gives users the opportunity to make informed decisions based on comprehensive, yet understandable reports; Qlik Analytics Platform further offers users the flexibility to create customised visualisations and extensions with a variety of APIs. With B2IT, the Qlik Specialists, data analytics are made visually simple for anyone to interpret and have the ability to use data efficiently and easily.
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Customer loyalty and retention should be the key focus for any business, keeping an existing client is more cost-effective than acquiring a new one. It is therefore important for a business to commit to spending more time and resources on retaining clients and increasing loyalty, ensuring a steady stream of income instead of a “quick buck”.
One of the most prominent messages from Qlik® in relation to their products is that you will be able to “See the whole story that lives within your data”. The impact of that message is immense, because business intelligence and understanding data is very much like the structure of a story: there is a beginning, a body, and an end.
When searching through mountains of data, looking for something specific, an if-statement will often do the trick in QlikView®. When things get a little more extensive and complex, though, Qlik®’s pick and match functions provide a simple, powerful solution to working through your data.
Discovering data that would otherwise remain hidden and wasted, as grey data, is just one of the many benefits offered by the Qlik® Analytics Platform and other related products. The key factor in this next-generation data indexing capability is Qlik®’s patented QIX Associative Data Indexing Engine.